When Ikea launches a new range, the cynics among us may wonder how long it'll take for the products within it to become ubiquitous* (like these) – to be the things that elicit an "ooh, Ikea? I've got one of those" from house visitors.
Nothing wrong with that, mind. But it can really take the shine off your spangly new bit of Scandi design, can't it?
Ceramic tableware, from £2-£8
So some